Loyalty promotions with peel & reveal cards: from concept & creation to production and delivery.

Example of a peel-and-reveal card campaign, consisting of a checkout display that also served as the packaging/box and that was filled with triptych peel-and-reveal cards. Lijnco devised the game concept, structured the client data, produced the cards and the displays, and dealt with distribution and fulfilment. 

Peel-and-reveal cards as a tool in a loyalty campaign

Peel-and-reveal cards are surprise or reward cards that can hide special offer elements under the tabs. These special-offer elements can be unique codes that can be used to collect a reward or a discount, but it is also possible to hide stickers or even scratch-off panels.

We would be pleased to consider these proven effective customer loyalty products with you. Saving is part of life throughout Europe and who doesn’t like to win? Just as with a scratch-off panel, curiosity will always get the upper hand and the tab simply has to be peeled off to find out what's there. 

Peel-and-reveal cards are made by bonding several layers of printed paper or cardboard with the utmost precision and then perforating the top layer, creating a tab.

Technologies

• Full-colour offset
• Full-colour digital
• Personalisation
• Perforation
• Bonding
• Game plan and concept
• Free-form punching
• Applying stickers
• Applying scratch ink
• Print finishes, such as cold foil, hologram, scented ink

For whom?

Lijnco specialises in developing and producing peel-and-reveal cards as loyalty products for retail companies, including:

• Supermarkets
• Chemists
• Lotteries
• Fundraisers
• Larger online shops

Peel-and-reveal card action for supermarket chain Penny. Under the tabs there are stickers that can be stuck on the savings and reward card. With a print run of tens of millions of cards, the chance of winning was distributed evenly by Lijnco with a carefully devised game concept, ensuring that the impact of the campaign was clear right from the start. 

Reward-savings programmes with peel-and-reveal cards: Develop a watertight game plan

As supermarket, lottery or fundraiser you need a reliable, watertight game plan. You must be able to assume that a print run of 2 million cards really has only one top prize, that consolation prizes are spread across all your branches, and that every card has a unique number that operates as an extra opportunity to win online. Lijnco is a specialist in designing customised action and game plans.

Fraud limited to a minimum.

Up to the level of the checkouts of your branches you want to know which batches have been delivered where and when. You want to be sure your programme runs according to plan. With a broad range of security technology and our massive experience, Lijnco means knowing that we reduce the risk of fraud to an absolute minimum and that we carry out the project as efficiently as possible. 

A selection of our security technology:

• Microtext
• Unique numbering
• Various types of hologram and foil print
• Invisible ink / UV printing
• Perforation

Why Lijnco?

• Specialist in producing loyalty campaigns with scratch cards, peel-and-reveal cards, trading stamps and collection cards, scratch tickets, reward tickets, gift cards and customised solutions.
• Specialist in print finishes with scratch inks, different types of foil, such as cold foil, gold foil, hologram.
• A partnership that adds value in the area of concept and design, and increases the ROI, security and efficiency.
• Specialist in the security of your loyalty campaign with countless technologies, such as microtext, unique numbers. 
• Total supplier: advice, design, production, finish, storage and fulfilment under one roof.
• Make the most of your client database
• Minimum risk of fraud and forgery