DM cards, personalised with finishing, remarkably effective!

With a Lijnco DM card, your company engages directly with your client with a real experience. These beautiful cards are excellent for special-offer marketing, or promoting special deals in your physical or online shop.  A DM card does not have to be opened or unwrapped and transmits the message and the offer instantly, making the design and the experience just as fundamental as the chosen business method. 

When you combine a good special offer with print finishes, such as cold foil, scratch ink, tabs or scented ink, the response goes up by dozens of percentage points. Hide a discount or a message under a scratch-off panel or a tab, and curiosity will win the day! It is our experience that there aren’t many people who can resist the temptation. 

Lijnco DM cards can have personalised text and images. That means that with a good client database, you can appeal to your client directly with suitable offers, making them infinitely more effective. By working with unique discount codes, in other words a code for every client, every campaign can be measured and you can perform an effective response measurement at the end. 

For many decades, Lijnco has specialised in direct mail with print finishes and we supply leading retail companies, including MediaMarkt, Yves Rocher, and Etos. From a solid concept and design to production and fulfilment: Lijnco is a partner you can rely on. 

Techniques

- Personalise text and image

- Analyse and structure your client database

- Full-colour offset and digital printing

- Print-finishing techniques, such as cold foil, hologram, UV ink, scented ink

- Security techniques, such as microtext, unique codes

- Perforating, punching, embossing, bonding

- Fulfilment: from gathering to inserting in envelopes or boxes to posting